solutions

MADS for Publishers

MADS for Operators is the solution that is designed specifically around the needs of mobile content publishers. The solution enables mobile content publishers to set-up and manage its mobile advertising business and monetize mobile traffic. MADS for Publishers in short:

  • Enables content publishers to create advertising space into mobile websites
  • Enables content publishers to leverage the value of customer data from their subscriber base
  • Provides content publishers with a new source of revenues
  • Provides an interface for agencies and brands to book advertising campaigns
Mobile advertising technology

Our mobile advertising platform is designed to fit the specific mobile advertising needs of all parties in the mobile advertising value chain. It has tailored user interfaces for operators, publishers and agencies. MADS enables publishers to monetize their mobile traffic. MADS can help you to build user profile data of each unique visitor of your mobile sites, and this will significantly increase the value of your mobile advertising space. The MADS mobile advertising platform has one single interface to manage all of the mobile channels, including:

  • Text link to mobile website or download
  • Banner (gif, animated gif or Flash Lite)
  • Full screen interstitial (gif, animated gif or Flash Lite)
  • Video advertisement (downloadable)
  • Video advertisement, pre-roll and post-roll (streaming)
  • SMS push (text)

 

Inventory Management & Analytics
The MADS mobile advertising platform enables publishers to set up advertising inventory in their mobile channels and create in-depth reports with our powerful analytics engine.
Ad Sales & Campaign Management
Campaign planners and sales representatives can use the MADS mobile advertising platform for generating quotes, do forecasting and manage mobile campaigns.
Mobile advertising sales
Taking a position in a new market that is not your core business does not happen overnight. MADS has the experience and knowledge about the media industry that can help you do just that. Our experienced sales team can help you to sell your mobile inventory to the market through our own network of sales houses and media agencies. Just ask us how.
Mobile advertising operations
Why set up your own mobile advertising operations if you can outsource to a trusted parter? MADS has an experienced team of mobile advertising professionals ready to take on the trafficking, reporting and settlement responsibilities for your mobile advertising business.

 

Buy advertising space

Interested in doing a mobile campaign with us? Please contact one of our sales partners:

Australia - TheHyperFactory
Denmark - Unwire
Italy - AdLink Media
Italy - Digitouch
Netherlands - AdLink Media
New Zealand - TheHyperFactory
Norway - Aspiro
Spain - AdLink Media
Sweden - Mobiento
USA - TheHyperFactory

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