solutions

MADS for Agencies

The MADS for Agencies interface is specifically designed around the needs of media sales houses and media agencies. The interface enables agencies to create mobile advertising inventory for their publishing clients and create and manage campaigns. MADS for Agencies in short:

  • Enables media agencies and brands to book advertisements on mobile channels of content publishers and mobile operators
  • Enables media sales agencies to build a network of advertising space on mobile channels of content publishers and mobile operators
  • Provides reporting and analytics tools to agencies about the performance and results of mobile advertising campaigns
Mobile advertising technology

Our mobile advertising platform is designed to fit the specific mobile advertising needs of all parties in the mobile advertising value chain. It has tailored user interfaces for operators, publishers and agencies. MADS enables publishers to monetize their mobile traffic. MADS can help you to build user profile data of each unique visitor of your mobile sites, and this will significantly increase the value of your mobile advertising space. The MADS mobile advertising platform has one single interface to manage all of the mobile channels, including:

  • Text link to mobile website or download
  • Banner (gif, animated gif or Flash Lite)
  • Full screen interstitial (gif, animated gif or Flash Lite)
  • Video advertisement (downloadable)
  • Video advertisement, pre-roll and post-roll (streaming)
  • SMS push (text)

Furthermore, mobile advertising brings unique direct response possiblities, including:

  • Click-to-call
  • Click-to-download
  • WAP push
  • Leave email address or mobile number
Mobile advertising concepting and creation
For many advertisers and their creative agencies mobile advertising is a new playground. To help them make a headstart, MADS offers concepting and creation of mobile advertising assets. We like to work together with the advertiser's creative agency to make their mobile advertising campaign a success. The typical result will be a mobile campaign site and a banner set which is fit-for-purpose for the mobile internet.
Mobile advertising concepting operations
Why set up your own mobile advertising operations if you can outsource to a trusted parter? MADS has an experienced team of mobile advertising professionals ready to take on the trafficking, reporting and settlement responsibilities for your mobile advertising business.

 

Buy advertising space

Interested in doing a mobile campaign with us? Please contact one of our sales partners:

Australia - TheHyperFactory
Denmark - Unwire
Italy - AdLink Media
Italy - Digitouch
Netherlands - AdLink Media
New Zealand - TheHyperFactory
Norway - Aspiro
Spain - AdLink Media
Sweden - Mobiento
USA - TheHyperFactory

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