Amsterdam, The Netherlands - July 25, 2011

NDC Mediagroep, a key player in the Dutch publishing landscape, has selected MADS to ad-enable all of its mobile channels using the MADS ONE mobile marketing platform. All mobile channels are to be ad-enabled by MADS ONE.

"We are proud that NDC Mediagroep has selected MADS to power its mobile advertising business. The different titles of NDC including the Leeuwarder Courant are a valuable addition to the mobile advertising proposition in the Netherlands" says Jasper de Vreugt, director of sales at MADS.

For more information about NDC Mediagroep, please visit http://www.ndcmediagroep.nl